OUR MISSION

Think back to your first day at a new school. Whether it was an elementary, middle, or high school, kids and teachers bustle around you. As you try to decipher your class schedule and navigate the unfamiliar halls, there’s a million things on your mind. Maybe you moved halfway through the year and had to leave all your friends behind at your old school.

But there’s one thing you shouldn’t have to worry about: your shoes. Imagine looking down and seeing your new pair of shoes. It's not the same old pair you wear every day – the ones that are a little too small – these are brand new shoes, just for school. The bright white of the laces give you the boost of confidence you need to step into a new environment. 

At Soles of Love, we still feel the power of a new pair of shoes. We remember how we felt when we would show up to school in our well-worn shoes, because our families couldn't afford a new pair. Everyone could tell who we were and where we came from just by looking at our shoes. 

We don't know why everyone cares so much about shoes, but they do. And that's why we work with local nonprofits to distribute new pairs of shoes to children who need and love them. 

Here at Soles of Love, it's not about the shoes. It’s about the person wearing them. Our mission is to provide children and teens in need with the right pair of shoes for their first day of school to instill the confidence to succeed.